Fujifilm, Wal-Mart Team Up to Offer Low Price, High Quality
By
(BI) Catrina Ahlbach
Story Created:
Sep 27, 2005
Story Updated:
Oct 25, 2005
Fuji Photo Film U.S.A., Inc., and Wal-Mart Stores, Inc , announced Tuesday a massive new initiative that will provide digital photo customers with an easier and more affordable way to get quality digital prints at Wal-Mart and SAM'S CLUB locations across the country. By November 2005, all 3,400 stores and clubs with a 1-hour photo digital photo center will offer 2-day off-site printing for digital photos.
The Digital Dropbox provides customers with the best of both worlds by combining a traditional film drop box with a new digital order kiosk. Customers can continue to drop off their film, while digital camera users can take advantage of the added technology to send their digital images to Fujicolor Processing, a subsidiary of Fuji Photo Film, U.S.A., for off-site printing. The digital print order is delivered back to the store in 2 days, just like drop box film orders. This option is ideal for customers who don't have broadband access, or a computer at home, but own a digital camera and want quality prints via the traditional film processing "drop-off" experience.
"We are excited about the addition of a digital kiosk to our dropbox allowing our customers and members to get a great everyday low price option on digital pictures, just like they have had, and still do have, from film," said Sharon Wibben, Vice President of Photo and Connections Centers for Wal-Mart Stores, Inc. "With the growth of the digital photo category becoming more mainstream, this only makes sense."
Wal-Mart and SAM'S CLUB locations are the first retailers to offer Fujifilm's Digital Dropbox solution. This offering adds to the retailers' extensive digital photo printing line-up, giving customers further choice. Wal-Mart and SAM'S CLUB are setting the retail price points for a 4x6 print at 15 cents and 13 cents respectively.
With no delivery charge, this 2-day option is a very affordable choice for customers or members and complements their existing 1-hour and home delivery options. The Digital Dropbox offers a complete line of print sizes, as well as greeting and holiday cards, Digital Album CDs and photo gift items, such as T-shirts, posters, puzzles, ornaments, mouse pads, mugs, and more.
